May 15, 2025

KingdomDS Product Overview

Transforming Consumer Data into Agent-Ready Intelligence with Wick’s Consumer Data Protocol.

Written by:David Burrell


What Is KingdomDS?

KingdomDS is a foundational product within the Wick Platform that delivers the Data Services needed to transform your organization’s structured consumer data into a format that AI can act on. At its core, KingdomDS combines a systematic protocol for processing schemas, columns, and rows into context-rich agent-ready data sources with the technology and AI needed to execute the protocol on all of your consumer data sources.

Wick’s Consumer Data Protocol (CDP)

The uncomfortable truth about most enterprise consumer data setups? Behind every polished dashboard is a black box—shielded from view like a state secret because inside it you will likely find a custom-built spaghetti tower: complex and without instructions, too fragile to touch, and entirely unfit for AI. That’s where the Wick Consumer Data Protocol (“CDP”) steps in—a new standard for translating your consumer lists, surveys, marketing exhaust, engagement data, and more into a normalized, contextualized format, ready for intelligent agents and automation.

The foundation of this protocol is a taxonomic, hierarchical classification system. Just as Carl Linnaeus created scalable order for biological systems, we’ve done the same for consumer data systems—enabling rule-based systems to create a Kingdom of consumer data species and libraries of context about each data species.

Platform Technology

  • Norma: The AI Data Processing Agent
    Norma executes the full Consumer Data Protocol so you don't have to. She classifies every variable, creates/matches to official specimen and species identities, and generates a library of the type of context LLMs need to shine.
  • AI-Ready Data Environments
    KingdomDS hosts your data AI-ready data— survey results, consumer datasets, marketing exhaust, engagement data, and more—within secure, continuously updated environments structured specifically for machine learning and agent interaction.
  • Intuitive User Interface
    Designed for both technical and non-technical users, the interface allows you to interact with your data and Norma’s decisions, track enrichment processes, and launch new workflows with confidence.


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